MTV India

MTV India Calls Upon Youth To #RockTheVote, Ropes In Rannvijay Singh & YoYo Honey Singh

In view of the coming General Elections in 2014, youth entertainment channel, MTV India has launched a campaign to encourage the youth of the country to vote. The campaign called ‘Rock the vote’ is accompanied by a double entendre tagline ‘Dabaona… [...]

‘Saturday Night, Alright!’ MTV India Launches India’s First Exclusive Web Series

Online viewers need not complain about the lack of content on the web. MTV India has teamed up with McDowell’s No. 1 soda to bring a first-of-its-kind fiction series for the web called ‘Saturday Night, Alright!’ Based on the brand’s philosophy of [...]

About Mindless Social Media Contests And Who Is To Be Blamed - Brands, Agencies Or Contest Players?

“Mediums have changed but practices remain the same. Fake contests, awards given to a friend of a boss or an influencer have been done in traditional mediums and today the same tricks are being applied on social media,” was the candid reply from Anant [...]

Philips India And MTV Run MPowerPack Challenge To Find The Coolest Gang In India

Philips, one of India’s leading lifestyle brand, has taken the concept of male grooming to the next level by launching MPOWER, an iconic male grooming and styling range. The range includes trimming, facial styling and body grooming solutions and is [...]

Now Bikers Can Also Dream Of A Social Road Trip With Ceat MTV ‘Chase The Monsoon’

Following two successful seasons of #DriveWithMTV in association with Tata Nano, the youth brand is out with another road trip for 21 days on a bike this time. The ‘Ceat MTV Chase the Monsoon’ show is similar in format to ‘Drive with MTV’ in its social [...]