Posts Tagged by india
Social Media Tips For SME in 2012 From Experts
| January 2, 2022 | Posted by Prasant under SMUpdate |
Over the last year, the one thought that kept on revolving in my mind was that social media could be a game changer for SMEs. Whenever I found a chance to interact with SMEs, I have advised them with my learnings. Now that we are entering a new year which will see more social media embracement by SMEs, we thought of getting in touch with people who are carrying the social media baton in India. So we approached a few… more…
What We learnt About Indian Social Media in 2011
| December 31, 2021 | Posted by Prasant under SMUpdate |
We at Lighthouse Insights started our journey from 1st December 2010 and believe me the excitement to write about the amazing work that is being done in India is gaining momentum by the day. Over the year I have learnt a lot from brands, SMEs, Twitter folks, etc. which has helped me polish my knowledge on how communities are built and nurtured. I also learnt how engagement is done and also how it can be ruined. Now that we are… more…
Indian Government Does U Turn On Content Censorship
| December 16, 2021 | Posted by Prasant under SMUpdate |
Twists and turns are the embedded characteristics of politicians and Indians are no exception. Few days ago the Indian government wanted to regulate the user generated content on social networking sites. Was it the content or the people’s revolution that made the government go haywire is a question that won’t be a hard nut to crack. Kapil Sibal, the appointed minister from the Indian Telecom department made sure that he was the center of attraction for two days, present in… more…
Capgemini India Engages On Facebook
| December 9, 2021 | Posted by Prasant under Service, Uncategorized |
“Professional companies should engage primarily on professional networks such as LinkedIn”, haven’t we heard that so many times by pundits. To an extent it may be true but that doesn’t mean we stop experimenting. Today it doesn’t matter whether you are a B2C or B2B, what matters is the strategy that you have planned for engaging with your fans on a particular social network. Capgemini India being a professional company has chosen to engage on Facebook and is doing it effectively. This initiative excited me to analyze and… more…
Indian Government Plays Big Daddy With Content Censorship
| December 6, 2021 | Posted by Prasant under SMUpdate |
Last evening when I read that the Indian government wants to censor the new media, believe me I wasn’t at all surprised. According to the New York Times, top officials from the Indian units of Google, Microsoft, Yahoo and Facebook met Kapil Sibal, India’s acting telecommunication minister, on Monday afternoon to discuss the issue. The issue has been doing the rounds and the two big questions that arise in democratic India today is: i) Can the government kill the freedom… more…
In Conversation With Linda Bernardi, Author Of Provoke
| December 4, 2021 | Posted by Prasant under SMInterview |
Provoke Linda Bernardi, a synonym for innovation was one more celebrity speaker that I got a chance to converse with at #NASSCOMPC. Linda is not at all new to India and she is one of the very few non natives to be a part of the Indian Angel Network. It was very tough to catch hold of Linda on day one but luck favoured on day two as we bumped into each other at the lobby. Upon my request, Linda was… more…
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