guest post

You Are Not The Number Of Likes Your Facebook Page Has! [Guest Post]

A guest post from Kshitij Rihal(1) in which he shares his thoughts on why agencies need to educate brands with best practices and to stop selling on number of likes and followers on social media. The examples that have been used are brands with whom [...]

How Are Indian Ecommerce Brands Faring On Social Media [Guest Post]

This is a guest post by Omkar Mishra(1), where he compares 5 major eCommerce brands in their performance on social media, with the help of social media benchmarking tool, Unmetric. “Thy Consumers, Thy brands” - Wherever my consumers are, I will be there. [...]

Ganesh Chaturthi And Brands On Facebook [Guest Post]

This is a guest post from Pooja Mishra(1) where she is trying to discuss how brands like Chumbak and Oreo India have used the ongoing Ganpati festival to create engagement on Facebook. But is it enough?  Festivals are one of the many things that are found [...]

5 Indian Social Media Trends To Look Forward To Before 2013 [Guest Post]

A guest post from Palin Ningthoujam in which he shares 5 trends that are to be watched out for in the Indian social media space before the end of 2012. One more quarter and we would be bidding adieu to 2012. Social Media has evolved at a faster pace and [...]

And Now, Cricket Goes Social! [Guest Post]

This is a guest post from one of our ardent readers, Milan Vaidya(1). In this post, Milan shares how the international sports are embracing social media and the effects are now being felt in the world of cricket. He further shares how the current ICC T20 [...]

How Narendra Modi Is Leveraging Social Media [Guest Post]

This is a guest post from one of our ardent readers, Milan Vaidya(1). Milan has been in complete awe with his CM Narendra Modi’s social media presence and his desire to connect with the youth. In this post, Milan tries to share his thoughts on how [...]