Dettol India Facebook Contest Fails To Impress

Dettol India in its latest campaign is specifically targeting the confident Indian male. “End Of Day Confidence Challenge” is a Facebook contest where the brand is asking men if they…

HealthKart Women’s Week Facebook Contest

Yesterday, I came across an ad on Facebook talking about a contest celebrating women’s week. I clicked the link to find that the contest was happening on their website as…

An Open Letter To @Bookadda

Dear Bookadda, Image Courtesy: Pop17.com I am one of your 50,000 Facebook fans, who has been really disappointed by the way you are treating your fans of late. Apart from…

Times NOW Youth Debates On Facebook

The path breaking TV show fromTimes NOW ‘Youth Debates with Arnab Goswami’ that had started off last year with  a successful series in Mumbai and Bengaluru, is now all set…

Web Auditions For Indian Idol 6

Reality shows in India have sprouted on every channel and in every form that you would expect but some stand apart for the sheer concept and content. One of them…

#MSAStoryAwards Facebook Page Fails To Impress

Story telling is an art and today brands are diving deep to find better ways of story telling. Microsoft Advertising has launched the Microsoft Advertising Story Awards which is also…