Social Media News From India And The World [18th January 2014]

by Prasant Naidu on January 18, 2022

Sharebar

India News Headlines

1. Contract wins UTI Mutual Fund business: Contract Advertising has won the creative mandate for UTI Mutual Fund (UTI MF). The business will be handled by Contract’s Mumbai office, which won the account in a multi-agency pitch. Read more here.

2. Amarinder takes to Facebook over drug racket probe: Former Punjab chief minister CM Capt Amrinder Singh has taken to the social media to not only clarify his position over the demand for a CBI probe into the drug trade, but also to take feedback from his followers on Facebook, whether he is right in taking a stand that is not only against his own party but also echoes the views of the rival SAD. Read more here.

3. Support pours in for girl child campaign: The Encourage Girl Child campaign,which was launched by reputed footwear brand Sreeleathers jointly with the Times Group in May last year to create awareness among people and stress upon the importance of girl child in the society, will conclude this month. Read more here.

4. Twine Digital to offer location-based mobile targeting in India: Twine Digital, a new digital marketing solution company, founded by Bharat Wadhwa in October 2013, is looking to offer location-based targeting on mobile solutions in India. Read more here.

Asia News Headlines

1. Meltwater launches mobile app and expands big data for social media marketers: Meltwater, the leading provider of online intelligence solutions delivering big data insights, today announced the launch of Meltwater Buzz 3.5, the latest upgrade to its social media Software-as-a-Service (SaaS). Read more here.

2. Singapore-based startup ThoughtBuzz intensifies presence in the Philippines: In 2012, Singapore-based startup ThoughtBuzz expanded to the Philippines. And following its September acquisition by India-based digital services company To The New, it’s bringing new and improved analytics services to Philippine companies. Read more here.

3. YouTube will let you watch some Super Bowl 2014 commercials before they air: YouTube today announced it will let Super Bowl fans watch some of this year’s ads before they even air, on a page called Ad Blitz. Read more here.

4. Feedly launches a URL shortener for its RSS reader service: RSS reader Feedly has released to the public its new URL shortener that will compete against the likes of Bitly, TinyURL, and others. Read more here.

5. Path Comes To Windows Phone In Open Beta, Dozens Rejoice: Selective social network Path has finally opened the floodgates on Windows Phone with a public beta launch – though somehow I doubt this will result in a mass uptick in the respective user numbers of either. Read more here.

6. VP Of Product Michael Sippey Is Leaving Twitter: Twitter’s Vice President of Product Michael Sippey just announced that he’s stepping into an advisory role at the company, then moving on to, well, something else. Read more here.

Image credit: Flickr