Creative Watch: Interesting Women’s Day visuals & gifs of 2017
Brands have been wooing women ever since the advent of advertising. And with social media around, brands are having a gala time engaging with them. March 8, International Women’s Day…
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Brands have been wooing women ever since the advent of advertising. And with social media around, brands are having a gala time engaging with them. March 8, International Women’s Day…
Women empowerment has been the undisputed theme in most conversations in the country. Be it for political gain or a brand marketing message, a mere mention of the importance of…
Every year and all throughout the year, women form a crucial component of promotional campaigns. So when an occasion like International Women’s Day crops up, brands gear up months in…
Women’s rights will once again take centrestage with International Women’s Day. While the day commemorates women’s rights for equality, a brand has taken the lighter road to celebrate Women’s day…
Twitter trends depict the daily story of a country and India is no exception. The point of discussion could be of any magnitude but if it is trending on Twitter…
Creative Watch: Interesting Women’s Day visuals & gifs of 2017: A list of the interesting Women’s Day visuals & GIFs of 2017 by Indian brands that take their visual content…
Soaps were invented to cleanse the skin of oil and dirt but beauty claims is what they are usually sold at: gentle on the skin, moisturises naturally, and helps keep…
This is the age of content creators for multiple screens. Content is finally finding its way forward with marketers coming to terms with original content being the cream. But, this…
Ariel’s #ShareTheLoad has been shaping gender equality conversations on the social web, ever since its launch last year. Procter & Gamble’s gamble at debunking mindsets by having men question themselves:…
After a good hearty lunch and ample amount for quick networking, DigiSights 2016 started off. Find out here on what happened in the first half of DigiSights. Social media marketing…
Millennials are hot property now. Last month, the iconic maker of jeans, Levi’s signed on grammy-winning singer Alicia Keys for the launch of its new women’s collection. Ad Age reported…
Dhanu Saini is a young cricket enthusiast who has been serving Kheer (Indian style pudding) whenever India won a cricket match. From the age of 13 she has been collecting…
Search engine giant and probably the largest internet company, Google India has launched a new initiative to promote its program for growing digital literacy among women– Helping Women Get Online…
Today the famous comic chart of Adarsh Boy or Ideal Boy was transformed into #AdarshLiberal on Twitter. While it is not clear what instigated it but #AdarshLiberal has been trending on…
Social issues usually tend to create social media buzz in this digitally-driven age. They are likely to be discussed on Facebook posts, Twitter tweets and sometimes complete blog posts. And…
2014 has been an exciting year in terms of media evolution. Brands are no more restricted to spread their message within 30 seconds or a minute to the vast masses…
Breast cancer is the biggest threat to women all over the world yet we don’t know much about it or how to detect it early and save lives. In India,…
Today April 10, 2022 sees round three of the 16th Lok Sabha elections in the country. Polling is being held today in 91 of the 543 Lok Sabha constituencies in…
The first quarter of 2014 has been an interesting one. We’ve seen a rise in integrated social media campaigns in the country that are run in tandem with traditional mediums…
Womens’ safety raises far more questions in the country than any other issue. Following the sexual assault and murder of Esther Anuhya, while the techie was returning alone to the…