Video Watch: Interesting Women’s Day videos of 2017
March 8, International Women’s Day is a day of activism, as much as it is a day of celebration. As the world marks the day with protests highlighting the gender…
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25 Interesting Visuals Shared By Brands On Women’s Day
India celebrated Women’s Day yesterday. As usual brands played to the music and made sure to associate themselves with the occasion. In doing so they rolled out various offline and…
Titan Raga Wants Us To #BreakTheBias This Women’s Day
March brings with it International Women’s Day and women become the focus of every conversation, every policy making and every voice fighting for a just world all over the globe….
Topical Pain Reliever, Volini Thanks Women With A Pat On The Back On Women’s Day [Case Study]
The brand Volini started its journey in 1994 as an ethical brand for topical pain relief, before it was switched as an OTC product in 2007. Volini has been scientifically…
This Women’s Day, Godrej Makes Men Dance To Their Women’s Tunes
Women’s rights will once again take centrestage with International Women’s Day. While the day commemorates women’s rights for equality, a brand has taken the lighter road to celebrate Women’s day…
Making Women’s Day Meaningful On Twitter #women4change
Every year, March 8 is celebrated as International Women’s Day (IWD). While the day has its origins as a tool in politics, it has been ingenuously reaped by all forces…
Vivo India #BeBoldForChange - 4.1M video views & 710K opinions voiced in less than 4 days
The Brand Vivo, a premium global smartphone brand, entered India in late 2014. With a strong focus on “Camera and Music”, Vivo has established itself as one of the top…
Creative Watch: Interesting Women’s Day visuals & gifs of 2017
Brands have been wooing women ever since the advent of advertising. And with social media around, brands are having a gala time engaging with them. March 8, International Women’s Day…
43 of the coolest Teachers’ Day visuals & gifs of 2016
Alexander the Great earned the title owing to his undefeated spree in battle. By the age of thirty, he ruled over one of the largest empires of the ancient world,…
Why Whisper’s #OwnThose5Days Is Just Another Women Empowerment Themed Campaign
Whisper is back to shouting out loud. This time it’s telling girls on their periods to #OwnThose5Days. Back in 2014, the sanitary napkin brand from P&G had created quite a…
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10 Inspiring Women’s Day Videos Of 2016 By Indian Brands
Women empowerment has been the undisputed theme in most conversations in the country. Be it for political gain or a brand marketing message, a mere mention of the importance of…
Craftsvilla’s New Ad Celebrates Ethnic Beauty In Everyday Indian Women
Dove made advertising history when the beauty brand steered clear of all beauty perceptions and stereotypes more than a decade ago with the launch of ‘Campaign for real beauty’. Lauded…
How India’s Leading Women’s Magazine Femina Is Building A Community On Instagram
Facebook-owned Instagram might not reveal the number of Indian users active on the photo and video sharing app, but a growing number of brands are finding a relevant consumer base…
The 6 Best Women’s Day Videos Created By Indian Brands
Every year and all throughout the year, women form a crucial component of promotional campaigns. So when an occasion like International Women’s Day crops up, brands gear up months in…
Godrej Appliances Launches its First Ever Digital Video Commercial On Women’s Day
This Women’s Day saw many brands celebrate the inner strength and beauty of women. While the world is still grappling with understanding what women want, and their behaviour as a…
HealthKart Women’s Week Facebook Contest
Yesterday, I came across an ad on Facebook talking about a contest celebrating women’s week. I clicked the link to find that the contest was happening on their website as…
#PowerlessQueen: Nanhi Kali & WATConsult design a special game of Chess to illustrate the importance of girl child education
Chess, the ancient game of strategy, decides the fate of the king. The two-player strategy game played on a checkered gameboard has 16 pieces each: a king, a queen, two…
Best Indian digital marketing reads from Lighthouse Insights
Creative Watch: Interesting Women’s Day visuals & gifs of 2017: A list of the interesting Women’s Day visuals & GIFs of 2017 by Indian brands that take their visual content…
The winning brand connect visuals and gifs of 2016
The world is now on your fingertips, swipe through and travel along the maze of a billion pictures. Facebook along with its sister concerns, Instagram, Messenger and WhatsApp, are together…
#DoYou: PUMA gets women to plank away to their core strength
The 24-year-old Sakshi Malik had scripted history when she won the bronze medal in women’s freestyle wrestling in the 58 kg category at the 2016 Summer Olympics, becoming the first…