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Celebrities, promotions, social media and social causes go hand-in-hand. There’s a new trend on social media that is driven by celebrities. And it is catching up fast. After the worldwide…
The fair bride is always in demand. And now that the fair bride becomes the fair wife, shouldn’t she be a duteous one too? Fem - the skincare brand from…
They say you can take an Indian out of India but not his Indian-ness. And, his preoccupation with ‘fasts’. While Muslims fast during Ramzan, Christians during Lent, Jains during the…
The first quarter of 2016 marked by many festive days, special occasions, and the ICC T20 World Cup saw a series of interesting campaigns engaging users in a cricket-crazy nation….
GIF images are not a recent invention but they have become amazingly popular nevertheless thanks to the evergreen ways of using it to narrate a story. Those Graphic Interchange Format…
The Client Amazon India is one of the key e-commerce companies in the country and constantly competes with other retailers and e-retailers during the sales and the festive seasons. The…
Football fever is on in the nation. Fans of the beautiful game can not only watch the best football moves but also help develop it in the country, courtesy Ola,…
2014 was an interesting year both in terms of social media campaigns and changes in social networking behaviour. While the first quarter (See 31 Cool Indian Social Media Campaigns Of…
The beginning of a new year is full of promises and new resolutions. But then December sets in and you are pushed to look back at the year and reminisce….
Digital must meet television some day. This year, most ecommerce companies In India have come up with their television commercials, realising they cannot ignore the massive reach of the medium…
There is something about food that bonds us at once. Be it in the exchange of recipes or secret tips, food all over is the universal mark for celebrations and…
Did you grow up in the nineties? Then you must be acquainted with Raj (played by Shah Rukh Khan) and Simran (played by Kajol Devgn) from Dilwale Dulhania Le Jayenge…
