Monocept’s Voting Line App Seeks To Aggregate Voting Opinion By Crowdsourcing
Election mania is at an all time high in the country right now. Be it the TV, radio, newspapers and the Internet, we are coming across all kinds of election…
Latest search results for: crowdsourcing
Displaying results 1 - 20 of 103 results
Gujarat CM Narendra Modi Considers Social Media To Be The Most Powerful Channel Of Communication And Crowdsourcing Ideas
Social media adoption by Gujarat Chief Minister Narendra Modi has been an eye opener not only to netizens of the country but also to his arch rivals. Speaking to Asian…
#DriveWithMTV Season 2 Decides The Route By Crowdsourcing Places On Twitter
The second season of ‘Drive with MTV’ is back after a successful stint in the first one and this time the social road trip is even more social - the…
Femina Leverages Crowdsourcing And Social Media For “Made By You” - It’s First Crowdsourced Issue
A few years back, businesses would serve consumers what they felt was right for them. Today the times have changed and consumers decide what they deserve with social media being…
Crowdsourcing Platforms Build Relationships And Not Just A Fan Base, Says Arun Mehra From Talenthouse
In an extensive Q&A with Arun Mehra, CEO at Talenthouse India, the pioneers in creative crowdsourcing platforms in India, we discover the rise of crowdsourcing in India, how brands have adopted…
Talenthouse India Partners With First Global Conference On Crowdsourcing
Talenthouse India, part of Reliance Entertainment Pvt Ltd, India’s biggest company in creative crowdsourcing partners with Crowdsourcing Week for its first ever global conference in Singapore. Crowdsourcing Week is a…
Qyuki, A Crowdsourcing Network For Creative Minds
Qyuki, a social network for stories which was quite talked about during the beginning of 2012 has been launched successfully. The AR Rahman & Shekhar Kapur joint venture has a web and…
Design Kurkure Diwali Gift Box At Talenthouse (Crowdsourcing Campaign)
Kurkure, the major snack brand from Pepsico India is running a creative crowdsourcing campaign through Talenthouse India, an online portal for showcasing creative talents and working in collaboration with industry…
Zomato Crowdsourcing For It’s New TVC #20toMillion
20 seconds of creative work can fetch you a Million, no I’m not drunk nor am I creating a sensational blog post. Zomato, India’s largest online food and lifestyle guide is…
Crowdsourcing Through Social Media
Crowdsourcing through social media seems to be an economic, viable and most sought out for option among brands and Bollywood. Whether you need a logo, a new product design or…
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Inside The Cause Marketing Campaign #GirlsWithGoals By Lenovo India For YUWA
Henry Ford, founder of Ford Motor once said: “Failure is the opportunity to begin again more intelligently.” Every successful man has delved into history books after he has evolved from…
21 Best Digital Marketing Reads From Lighthouse Insights
Here’s a quick list of the best digital marketing stories from the week gone by. A quick reminder LI B2B Digital Campaign Awards 2015 launched recently is now open for entries; the…
5 Ways For Brands To Get More Personal In 2016 - Karan Bhujbal
Editor’s Note: At LI we are inviting some of the best digital marketing minds of the country to share their opinion on how the market and the different facets will evolve or…
#GoodWeird Stories: Lenovo Showcases Influencers Who Are Challenging Norms
Have you ever thought of having Mac N Cheese in a Kachori or a Pav Bhaji Pie? Sounds a bit weird but if you are a food lover you would…
16 Global Digital Marketing Campaigns That You Should Read This Week
1. Slack has launched its first ad campaign: Slack, the $2.8 billion business messaging app, has launched its first ad campaign. Adweek reports that a billboard campaign is launching in four US…
How A User Tweet Became The Inspiration For Zomato’s New TVC
Three years ago, online restaurant search and discovery service, Zomato disrupted the startup and advertising space. Zomato decided to roll out a TVC and instead of going to a well-known agency,…
Amul’s New Ad Isn’t Sexist, It’s Just Holding A Mirror To ‘Har Ghar Amul Ghar’
Social media activists are up in arms against Amul. The maker of milk and milk products has been accused of promoting ‘gender stereotype’ in its new digital film ‘Pyara Bandhan’…
5 Interesting User-Generated Content Campaigns
User-generated content has been an evergreen strategy for brands ever since the advent of social media. And for good reason too. For one, user-generated content is the best way to…
American Girl Crowdsources To Bring To Life Its BeForever Dolls
Crowdsourcing never goes off style. In the age of social media, crowdsourcing is a great tool for brands to co-create with the community, and fuel a sense of ‘belongingness’ with…
10 Global Digital Marketing Campaigns That You Should Read This Week
1. How American Girl is crowdsourcing its new campaign: The Mattel-owned doll brand is inviting girls between the ages of eight and 14 to star in a short video about two…