
Rajdeep Sardesai, ex-editor-in-chief of IBN18 Network and the present consulting editor at the India Today group had a roller coaster 2014. The Indian General Elections which gave him the perfect podium to cover exclusives night after night and the recent book launch on the same election – “2014: The Election That Changed India” are some of his highs of 2014. But incidents like leaving IBN18 after Reliance Industries Ltd. acquired control in Network 18 Media & Investments Ltd. and the brawl at the Madison Square with Modi fan boys are also the lows of 2014.
His activities have also made him quite popular on social media. The entire Madison Square incident was revealed on social media by both parties. With that he is also often known to get indulged in wrong debates on social media for his secular views.
The never ending book promotions on Twitter
But all is not so bad for the popular journalist on social media who has been using the medium to promote his book. He keeps sharing updates on how good his book is doing with a constant dose of politicians who are endorsing or likely to read his book.
Best seller list for first week of December is out. Tk u readers. pic.twitter.com/Ro00Zn8G5Z
— Rajdeep Sardesai (@sardesairajdeep) December 8, 2014
A politician with whom one goes back a very long way. With my book! pic.twitter.com/DulmSLEoTp — Rajdeep Sardesai (@sardesairajdeep) December 12, 2014
Mumbai queues up for 2014. Response at @timeslitfest truly overwhelming. pic.twitter.com/KmdXqGfucS — Rajdeep Sardesai (@sardesairajdeep) December 7, 2014
Thank you team Crossword for making 2014 a best seller. pic.twitter.com/7pHCcY2uGB — Rajdeep Sardesai (@sardesairajdeep) December 6, 2014
I will treasure this forever. The guard at Crossword Narayan Pillai being gifted 2014. He wanted to buy it! pic.twitter.com/SYOgIE0IpP — Rajdeep Sardesai (@sardesairajdeep) December 6, 2014
Manohar Parikkar releases 2014 in Goa. pic.twitter.com/4wGaalK8hX — Rajdeep Sardesai (@sardesairajdeep) December 5, 2014
Signing 2014 at goa lit fest. Son of the soil is in demand! pic.twitter.com/fO8nB37aGX — Rajdeep Sardesai (@sardesairajdeep) December 5, 2014
Read my book to find out says Rajdeep
However, Twitter – where he has more than a million followers – has been reacting in its own funny ways about his book launch and his promotional strategies. The hilarious reactions on Twitter started with Rajdeep having stating recently to read his book to find answers. Twitter has been waiting for this moment and thus began “Read my book to find out” for almost every question on this planet. The below tweets are examples of the hilarious take:
Rajdeep: Sushma ji, make my book the national book! It is way better than Bhagwad Gita! Sushma: Tell me how? R: Read my book to find out — Keh Ke Peheno (@coolfunnytshirt) December 8, 2014
*Rajdeep visits astrologer* “Panditji mere bhavishya ke baare mein bataiye” “Read my book to find out” LOL — bwoyblunder.co.in (@bwoyblunder) November 24, 2014
*NurseRemovesCottonFromPatient’sEyes* Patient: Doctor itna andhera kyun hai doctor meri aankhe kahan hain Rajdeep: Read my book to find out — वी है सबका करता धरता (@naalayak_dude) November 10, 2014
~@ArvindKejriwal ~Meri khaansi kab jaayegi ?? ~@sardesairajdeep ~Read my book to find out… pic.twitter.com/jnVVeTxl5m — Renu Saraf (@renu_18) November 10, 2014
“Aaj mere paas gaadi hai bangla hai bank balance hai, tumhare paas kya hai, Haiiin ?” Rajdeep: Read my book to find out. — The-Lying-Lama (@KyaUkhaadLega) November 10, 2014
Has someone done this joke? What do women want? Rajdeep: Read my book to find out — The Bad Doctor (@doctoratlarge) November 10, 2014
*Man hit by a car is taken to hospital where he wakes up after 12 hrs* Man: Main kaun hoon, kahan hoon ? Rajdeep: Read my book to find out. — The-Lying-Lama (@KyaUkhaadLega) November 10, 2014
If this wasn’t enough, Twitter users who had got bored by the constant promotion of his book started hilarious reactions on how Rajdeep is promoting his new book. But BJP’s President accepting Rajdeep’s new book broke everything on the trend, if not the Internet which only Kim Kardashian has the rights to.
Giving a copy of 2014 to one of the book’s key players: @AmitShahOffice pic.twitter.com/84kas0L2w5 — Rajdeep Sardesai (@sardesairajdeep) December 12, 2014
Twitter once again was at its hilarious best with Modi loyalist finally accepting Rajdeep’s book. Was that out of love or forceful strategy by Rajdeep asks Twitter in a funny way.
1. Was a gun used to make it happen
@coolfunnytshirt @KyaUkhaadLega Rajdeep holding a gun on Amit Shah’s back and forcing him to launch his book.. pic.twitter.com/TWBnQwR57H — Saloni (@Saloni_shines) December 12, 2014
2. Or was it the other way round and Amit Shah had to give up
Amit Shah arrived to encounter Rajdeep, but Rajdeep forced him to surrender with the help of his deadly weapon. pic.twitter.com/hbufBaDSZQ
— Rofl ताज Gandhi (@RoflGandhi_) December 12, 2014
3. Did Rajdeep say yes for #GharWapsi
Rajdeep: “Meri book promote karaa do.” Amit Shah: “GharWapsi mein hissa loge?” Rajdeep: *Grows foreskin back* pic.twitter.com/UrOHywFz4Z
— Internet Secularatty (@YearOfRat) December 12, 2014
4. With this Rajdeep becomes Asia’s best salesman too
Asia’s best salesman award dena chahiye tha. pic.twitter.com/EgWRZZ0POf — bwoyblunder.co.in (@bwoyblunder) December 12, 2014
5. All is well between them now
OH AMIT SHAH YOU RIOT MASTER MIND STALKER OF WOMEN EVIL HINDU FASCIST MURDERER..COME LAUNCH MY BOOK LOVE pic.twitter.com/IL1U9V5Ijy — WeAreAdi (@Reviewero) December 12, 2014
6. Don’t worry the book isn’t involved in a riot
At Last Got Hold on BJP’s BackUp Support Man, Amit Shah launching my Book. *Note:My Book is not Involved in any RIOT. pic.twitter.com/2a78iAxyWR — Rajdeep Sardesai (@surdesairajdeep) December 12, 2014
7. Would Hitler be spared if he was alive
If Hitler was alive, Rajdeep would beg him to re re re launch his book ! pic.twitter.com/FmsCJAhx6e — Finger of India (@IndiaFinger) December 12, 2014
8. Looks like all is well between the two
Shah: “Holi kab hai, kab hai Holi?” Rajdeep: “Aaj mana lete hain, mota bhai.” *Plays ‘Holi ke din dil mil jaate hain’ pic.twitter.com/Wqm4VBVJId — Internet Secularatty (@YearOfRat) December 12, 2014
Twitter as we know rarely spares anyone but we hope that with this move Rajdeep can forge the long broken relationship with BJP. And don’t forget to tag the author if you have bought his book, he might be eager to share and make you the poster boy/girl on his Twitter feed. For now he is once again on a hunt to launch his book, we hope he ends this by finally gifting it to our PM Narendra Modi.
I don’t care who you are or where you are but I’ll hunt you down and make you launch my book. pic.twitter.com/QCa35AYHOs — Dorkstar (@Dorkstar) December 12, 2014