Cancer Research UK Life Garden: Cancer Research UK has launched “Life Garden”, a virtual reality garden experience designed to celebrate and thank over 100,000 people who have left a gift in their will to the charity. The virtual reality experience, on display at the Hampton Court Palace Flower Show, transports viewers to a seemingly endless field of flowers after donning an Oculus Rift headset. The Cancer Research UK Life Garden will move to locations around the UK at specially designed ‘Tribute Events’.
Why this online retailer is opting out of Amazon Prime Day: Prime Day is an exciting opportunity for participating vendors to offer their wares to over 54 million Amazon Prime members. But men’s underwear company Mack Weldon doesn’t plan to participate in this sales festival anytime soon, mainly because it wants to have full control over customer experience.
How Wilkinson Sword wants to ‘cut through’ on social: Wilkinson Sword started life in 1772 selling arms — literally swords — to London’s ruling classes. Today, the brand is owned by Edgewell Personal Care and better known for selling razors and other personal care products across Europe. It’s a cut-throat time for razors, though. The seemingly unstoppable rise of the beard have dented shaving-product sales.
A sound experiment: How video clips from The Economist podcasts (huh? yes, really) helps the publisher find new listeners.
‘Pokemon Go’ is already bigger than Tinder, and it’s about to overtake Twitter: According to data from SimilarWeb, Pokemon Go has already been installed on more Android smartphones in the US than dating app Tinder, which is itself a runaway hit. As of July 8, the game was on 5.16% of all US Android phones - versus just over 2% for Tinder.
Pokémon Go’s success adds $7.5 billion to Nintendo’s market value: Nintendo’s stock continues to skyrocket following the release of Pokémon Go. After an increase of 9.3 percent with the game’s launch last week, the company’s share price rose 24.52 percent on Monday to ¥20,260 ($193) — its highest one-day surge since 1983, adding $7.5 billion to the firm’s market value.
Line is set for a billion dollar IPO thanks to stickers: Japanese messaging app Line is gearing up for a massive listing in Tokyo and New York at the end of this week that is set to raise 115.5 billion yen ($1.12 billion) for the company. Line confirmed late on Sunday it will have a dual initial public offering (IPO) in on the New York Stock Exchange on Thursday, and the Tokyo Stock Exchange on Friday.
‘Mr. Robot’ Season 2 premiere debuted on Twitter and Facebook, but only for a short time: In a special treat for fans of the award-winning show “Mr. Robot,” USA Networks leaked the first episode of its second season online, but only for a limited time. The cable network posted not just a trailer or teaser, but the entire show on Facebook and Twitter. The fun only lasted until 10:20 p.m. Eastern, but the official premiere will be on July 13.