Yesterday on May 26, 2014, 10 days after BJP was declared the clear winner in the Lok Sabha elections, the nation witnessed Narendra Modi swear in as the 15th PM of India. The historic event, which grabbed international attention, saw Modi once again vouching for social media.
While keeping his strong belief in social media, the new PM added that “I am a firm believer in the power of technology and social media to communicate with people across the world. I hope this platform creates opportunities to listen, learn and share one’s views.”
The new PM was addressing the citizens of India and the world in his letter posted on the official website of the PM. With Modi becoming the PM, the official prime minister’s website saw a revamped and social look. A much required change from its predecessors.
While the site has categories such as New Updates, Official Statements and Social Media Updates; the site had a message from the PM. This is the same message where the new PM has expressed his gratitude to fellow citizens who voted him and his party into power. The letter posted on the official website of the Prime Minister further said:
“Through this website you (people) will also get all the latest information about my speeches, schedules, foreign visits and lot more. I will also keep informing you about innovative initiatives undertaken by the government of India.”
Modi has been an early adopter of social media from early 2007, at a time when other politicians had no clue about the medium and made fun of his behavior too. So having a socially devoted official PM site was inevitable.
However, the site has raised a bit of controversy for its hyperlink sharing policies. The site managed by NIC has asked other websites to take prior permission before hyperlinks are directed from any website/portal to this site.
“Prior permission is required before hyperlinks are directed from any website/portal to this site. Permission for the same, stating the nature of the content on the pages from where the link has to be given and the exact language of the Hyperlink should be obtained by sending a request to Name @nic.in.”
Interestingly the policy changes when the website links to other websites/portals.
“This links have been placed for your convenience. Prime Minister’s Office is not responsible for the contents and reliability of the linked websites and does not necessarily endorse the views expressed in them. Mere presence of the link or its listing on this website should not be assumed as endorsement of any kind. We cannot guarantee that these links will work all the time and we have no control over availability of linked pages.”
Medianama points out that it is not just – “Prime Minister’s website that bears this relic of the past. Similar statements can be found on other Indian government websites like that of the Indian Navy, Enforcement Directorate, Ministry of Panchayati Raj, India Post and tons more.”
It’s high time when the folks at NIC get themselves updated on the social media world and change these policies. Nevertheless, the country for the first time, has got a PM who believes in social media. Good news for India!