Penguin Unplugged: Penguin India Launches Official Blog

Penguin India has launched its official blog called ‘Penguin Unplugged’ that will bring exclusive stories of Penguin books, authors and also provide an opportunity for aspiring writers

Penguin India

There’s good news for readers and aspiring writers. Penguin India has launched its official blog called ‘Penguin Unplugged’ that will bring exclusive stories of Penguin books, authors and all things Penguin finds interesting in the world of publishing. Besides, the blog will also provide an opportunity for aspiring writers, reports The Hindu Business Line.

The WordPress blog has been categorized under some real interesting sections, one that will not only delight a reader but also help strengthen the Penguin brand. As the launch also coincides with the 25th Anniversary of Amitav Ghosh’s ‘The Shadow Lines’, one can see the author’s exclusives that date back to the 1980s and a few pages of his first typeset manuscript of The Shadow Lines.

Penguin India Unplugged Blog

‘Unplugged Exclusive’ provides a little peak into the lives of the authors – their creative process and their quirks. The first author to be showcased on unplugged exclusive is crime writer Ravi Subramanium, who made his debut with the award winning ‘If God was a Banker’ and several financial crime bestsellers.

‘Penguin Retro’ will take you back in time with the exclusive collection of author photos, letters and all things Penguin from the archives.

‘I heart bookshops’ is a campaign to preserve the bookshop culture through the showcase of bookshops around the world. Here, readers can share pictures and a little description of their most frequented bookshops, by emailing it to the publishing house and also sharing about the initiative through the hashtag #Iheartbookshops.

Also, aspiring writers can send in unpublished and original short stories of 2000 words, which will be screened by the editors before being published on the blog. This way the writers get constructive feedback and Penguin can drive hordes of aspiring writers to the blog.

Penguin Unplugged sure looks promising and this is just the humble beginning it seems. With book posters and trailers of the upcoming releases, a place to find exclusives about the authors and their books and the opportunity for aspiring writers to have their stories published, the blog is well headed to bond with the reader’ community.

Some months back, the publishing house had launched ‘Inked’ that served as an online platform for creative young adults, which on further exploration turned out to be a blog targeted to young adults.