1. Japanese mobile messaging service Line claims 18M Indian registered users; India 4th largest market for the co: Japanese free call and messaging app Line claims to have over 18 million registered users in India. And while this number is only close to four per cent of the over 490 million registered users the app has globally, it makes India the fourth largest market for the company, according to a Tech in Asia report. Read more here.

2. BE Agency Reckoner: Top 5 agencies across marketing services: While OgilvyOne was the No. 1 agency for digital marketing, DDB Mudramax topped for promotion, Elephant for design and Nirvana Films for film production. Read more here.

3. TIRUN travel marketing launches a bouquet of Digital Initiatives: TIRUN Travel Marketing, the exclusive India Representative for Royal Caribbean Cruises Ltd, announced a string of digital initiatives for the benefit of their travel partners. It has launched a White Label Solution and a host of Social Media Engagement measures that will facilitate the process of selling and booking cruises on the three cruise brands: Royal Caribbean International, Celebrity Cruises and Azamara Club Cruises. Read more here.

4. Havas Media India wins Borosil’s integrated media duties: Havas Media India has won the integrated media duties of Borosil Glass Works Ltd. in a multi agency pitch. The account is estimated to be upwards of Rs. 20 Crores and will be handled out of the Havas Media Mumbai office. Read more here.

5. Nazara Technologies signs multi-movie deal with Fox Star Studios: Mobile game developer and publisher Nazara Technologies has inked a multi-movie deal with Fox Star Studios to develop games based on upcoming movies as well as the prominent movies listed in their catalogue. Read more here.

6. TableGrabber launches restaurant pricing and reservation strategy platform RezGuru: New Delhi-headquartered online restaurant reservation service and deals site TableGrabber has launched a new pricing and reservation strategy platform for restaurants called RezGuru, reports TechCrunch. It essentially will provide restaurants the ability to adjust pricing and reservation availability in order to maximize revenues. Read more here.

Prasant Naidu

Founder and Editor at Lighthouse Insights.

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