Delhi based ADA News In Shorts Pvt. Ltd, owner of News In Shorts (NIS) – the mobile based service that provides summarized news within 60 words (trying to) has raised an undisclosed amount in seed funding from Times Internet Ltd, with participation from Sachin and Binny Bansal, co-founders of e-commerce major Flipkart.com, besides serial entrepreneurs Ankush Nijhawan, Gaurav Bhatnagar and Manish Dhingra.
Speaking on the development, NIS co-founder Azhar Iqubal told Techcircle that the company would use the funds mainly for marketing, product improvement and expansion.
The mobile app News in Shorts was launched last year in the month of April by three IIT students Azhar Iqubal, Anunay Arunav of IIT Delhi (Mathematics and Computing), and Deepit Purkayastha of IIT Kharagpur (Computer Science and Engineering).
The app earlier reviewed at LI, provided for a smooth and glitch free experience. It did the required job of curating news from different sources and providing summarized or short news in a clean manner.
Talking with us last year, Azhar had stated that the app had received a great response after the launch and was growing at a rate of 150 (80 organic) downloads a day. The startup had plans to roll out the mobile app for other platforms too. Additionally a major update that the team is looking for is curating personalized news for a particular user.
Earlier in 2013, NIS had received seed funding from Times Internet’s startup incubator TLabs, it graduated from the program in November last year.Currently NIS is available only on Android, and it will be launched on iOS in August this year. As of now, NIS provides 30 news stories per day and is looking to increase this number.
Hopefully the new round of funding will fuel the much required future plans of News In Shorts.