Mother Dairy Targets India’s Tea-Drinking States, Mobile Banking Transactions Value Increase 46%

Indian digital news - Mother Dairy has launched a TVC to promote Dailycious in West Bengal and Assam, Mobile banking transaction has surged to Rs 49,029 crore in December 2015, and more

Maruti Alto Showcases Its Relationship With Indians In New Spot: To commemorate this milestone, Maruti Suzuki has launched a campaign, which is designed and conceptualized by and Dentsu Creative Impact, that takes a loving look at the relationship that all of India has with its Alto.

Blackberrys Steers Unwrinkle Revolution: Blackberrys, a menswear brand has launched a campaign for its revolutionary collection, Performance 100. The campaign themed as ‘the Unwrinkle Revolution’ is nothing short of a social anthem for men for leading a stress-free life. Performance 100, the newest addition to Blackberrys innovation, is a range of wrinkle resistant and non iron shirts.

Mother Dairy Targets India’s Tea-Drinking States For Dailycious: In order to push the brand and connect with its audiences, Mother Dairy has launched a TVC to promote Dailycious in West Bengal and Assam markets. The television commercial launched to promote ‘Dailycous‘, is dubbed in Assamese and Bengali, apart from Hindi – to target the tea drinking States of West Bengal and Assam.

Kotak Mutual Fund Urges Indians to Start Investing in Mutual Funds: Kotak Mahindra Asset Management Company (KMAMC) has launched its new campaign ‘Jo Samjhega, Wo hi Payega’ to urge Indians to start investing in Mutual Funds as a prudent fiscal practice. Unveils Kalki Koechlin’s Summer Home Looks: brings forth four eclectic looks styled and curated by actor Kalki Koechlin during the course of its 10-days long mega furniture and home decor festival, The Great Fab Sale.

Indian Medical Association initiates campaign to teach doctors ad rules: Following the Maharashtra Medical Council’s decision to suspend the registration of a doctor-couple for three months for advertising, the Indian Medical Association (IMA) has started a campaign to educate its 2.5 lakh members about the dos and don’ts of advertising.

Mobile banking transactions value increase 46% MoM in December 2015: Mobile banking transaction values have surged to Rs 49,029 crore in the month of December 2015, latest Reserve Bank of India data showed. This represents a 46.48% increase in value of transactions from the previous month from Rs 33,471 crore.