Nilesh Thakkar launches professional gaming platform iGame League: A new professional gaming platform has been launched which can be played offline and online. The new initiative is the brainchild of Devesh Gupta and Nilesh Thakkar, while the other founding members are Susanta Dutta and Nishith Maheshwari.
Gaana.com launches new campaign, ‘Gaana Paas Laaye’: Times Internet’s music streaming service, Gaana.com, has launched its third marketing campaign—#GaanaPaasLaaye , to reiterate its strong presence and relevance amongst the customers.
Actor Dino Morea invests in audio-visual company Vertuals: Bollywood celebrity Dino Morea has acquired a stake in the Mumbai-based audio-visual company Vertuals owned by Amit Tripathi. Vertuals makes digital films for brands.
Amazon India to introduce digital wallet in a bid to build online payments biz: Amazon India is firming up plans to launch a digital wallet as part of its efforts to build an online payments business, potentially through acquisitions, four people familiar with the development said.
L&T Mutual Fund tells women, “DontJustSignHere”: Through their latest digital campaign, L&T Mutual Fund is communicating a generally untold message but very important one—– #DontJustSignHere.
TVS Jupiter is about “Apne se bhi zyada”: Conceptualised by Dentsu Communicatins, the new campaign extends the philosophy of ‘Zyada ka Faayda’ using Amitabh Bachchan a narrator connecting real life stories.
Bournvita’s new ‘tayyari jeet ki’ ad prepares parents for exams: Malted food drink brand Cadbury Bournvita has rolled out a 360-degree integrated marketing campaign, to introduce its new variant, Cadbury Bournvita Badam Booster.
Craftsvilla.com celebrates Indian womanhood: The online shopping store for ethnic products Craftsvilla.com, has released a new campaign titled Mere Hazaron Rang which celebrates the spirit of the Indian woman who is fearless, different, and is special.
Motivator launches “#NeverMissAShot with Lava V5” for people who miss beautiful moments when taking snaps: #NeverMissAShot’, a new digital campaign for the latest Lava smartphone -V5 – aims at increased user engagement via the digital medium to experience the fast autofocus feature of the device.