Lipton #100DaysOfSummer Campaign, UNICEF India Initiates Public Advocacy Campaign

Indian digital media news - Lipton Ice Tea thanks all those who are braving the heat just for us with it's new #RefreshSmiles, UNICEF India has unveiled 'Fair Start' film as part of a (social) media campaign, and more

The Glitch promotes Pooja Jauhari to Chief Executive Officer: The Glitch has announced the elevation of Pooja Jauhari to the post of Chief Executive Officer with immediate effect. In this new role, Jauhari will be taking charge of all the agency business nationally and will help carry the company vision forward as they expand into newer markets both locally and internationally.

The Gujarat Lions releases its ‘Tribute to Fan’ video: The Gujarat Lions, the latest addition to the IPL, have taken fan interaction on Social Media to an altogether new level through their latest ‘Tribute To Fan’ Video.

Dentsu Webchutney promotes Gautam Reghunath as Senior VP and Branch Head: Dentsu Webchutney has further strengthened its leadership team with the promotion of Gautam Reghunath as Senior Vice President and Branch Head, Bangalore, from the Vice President’s position. He will lead the 40-member-strong team in Bangalore, overseeing clients including Flipkart, Dailyhunt, Helpchat and Quikr.

Lipton thanks the traffic cops of Delhi-NCR with a chilled bottle of Lipton Ice Tea: Lipton Ice Tea thanks all those who are braving the heat just for us with it’s new #RefreshSmiles and #100DaysOfSummer campaigns.

Housejoy makes fans out of women: Home service provider, Housejoy, launched a film on May 21, 2016, to promote its home beauty services segment among women in India. The ad film has been conceptualised and executed by creative agency Centrestage. The 53-second video intends to break the stereotype of women not shown on television, enjoying cricket matches.

HT Media to buy 8.31% in fashion ecommerce co Koovs for $4.4M: HT Media, the media company which owns the newspapers Hindustan Times and Mint, is picking up 8.31% in online fashion retailer Koovs for GBP 3 million, which is approximately $4.4 million. This is a strategic investment, and HT Media will be buying 12 million equity shares in Koovs plc, at GBP 0.25 each, paying cash. At the time of filing this report, Koovs was priced at GBP 0.31 on the AIM (London), up 5% from the last close. The deal is subject to approval from Koovs pls, and is expected to close by 30th June 2016.

Social Kinnect to handle digital media duties for PNB Metlife: PNB MetLife India Insurance Company (PNB MetLife) one of the fastest growing life insurance companies in the country has partnered with Social Kinnect to handle their digital media duties.

Abhishek Razdan Quits Jack in the Box Worldwide: Abhishek Razdan, EVP and National Business Head, Jack in the Box Worldwide has moved on from the organization after a stint of nearly four years.

Myntra’s Manish Aggarwal Joins LeEco as VP, Marketing Communications: Chinese internet company LeEco roped in three industry executives from Myntra and Qualcomm, to strengthen its leadership team in India.

UNICEF India Initiates Public Advocacy Campaign: UNICEF India has unveiled ‘Fair Start’ film as part of a (social) media campaign that will focus on persisting inequities that large groups of children in India face, affecting their survival, growth and development.

#ICareISupport Is CricHQ’s Way to Help Drought-Hit Maharashtra: Taking an inspiration from the sport and social initiatives by Cricket and the players, CricHQ, a digital platform for Cricket, has come up with a campaign, #ICareISupport. The campaign has been launched to help the draught affected farmers and families in the state of Maharashtra.