Coca-Cola Is Teaming Up With Marvel to Run a 60-Second Spot on Super Bowl 50: Coca-Cola and Marvel are joining forces for a superheroic commercial in Super Bowl 50, the soda brand has confirmed to Adweek.
Instagram launches minute-long video ads with T-Mobile’s Drake spot: Instagram is opening minute-long video ads today, joining the trend toward longer creative on social media. New T-Mobile spots are showing up on Instagram. The company showed its Drake Super Bowl commercial there using the extended format.
#AvosInSpace Earning Most Mentions So Far On Twitter: Twitter users love avocados. Or, at least they love the Super Bowl commercial and teaser video that Avocados From Mexico has already released. The hashtag that accompanies the ad campaign, #AvosInSpace, is far outpacing all of its competitors when it comes to buzz on Twitter.
Facebook Surpasses YouTube, Barely, In Super Bowl Commercial Video Views: According to the TV ad analytics company iSpot.tv, more Super Bowl ads and teaser videos are being watched on Facebook than YouTube so far this year.
Google’s Play Store Rejects Ad Blocker App For Samsung Browser: The Google Play app store has removed a newly popular ad blocking app for the Samsung mobile browser.
Teleflora Will Be Your Love-Note Coach This Valentine’s Day: Teleflora is here to help you master the lost art of letter writing. From now through Feb. 12, the flower delivery brand is offering the Love Note Concierge, a service through which call center representatives will help you craft the perfect sentiment to attach to your bouquet, free of charge.
Heinz Wiener Stampede: Heinz has launched “Wiener Stampede”, a commercial featuring dachshunds released in anticipation of the 2016 Super Bowl game.
How Butterfinger’s Super Bowl Campaign Is Perfecting the Art of Facebook Autoplay Videos: Super Bowl advertiser Butterfinger is working with Facebook’s creative team to make short, clicky videos as part of its “Bolder than Bold” campaign from 360i. Unlike the string of Super Bowl advertisers rolling out their final spots before the game, Butterfinger is keeping its creative under wraps until Sunday and is instead teasing bits of creative through social media.
Mountain Dew’s Puppy Monkey Baby Super Bowl Spot Is as Odd as It Is Addictive: The 30-second spot, from BBDO in New York, will air during the first quarter of the Big Game. This is the first time since 2000 that the PepsiCo brand has had an in-game spot.
MTV Hijacks Ads to Raise Awareness for Sexual Assault: MTV is “hijacking” some of the most commonly seen ads to raise awareness of sexual assault. At first glance, each ad resembles familiar fashion, collegiate, consumer products and hotline ads. But upon closer look, they actually include provocative commentary on how modern culture often ignores and dismisses rape and sexual assault crimes.
Audi Is Back in Super Bowl With Astronaut Ad Set to Bowie’s ‘Starman’: Audi, which sat out last year’s Super Bowl for the first time in seven years, is back in the game with an ad portraying a retired astronaut who rediscovers his zest for life thanks to a new Audi vehicle.
Willem Dafoe Recreates Marilyn Monroe’s Skirt-Blowing Scene in Snickers’ Super Bowl Ad: The spot, from BBDO New York, imagines if Marilyn Monroe had been feeling hungry while shooting The Seven Year Itch in 1955—the film which featured her now-iconic scene with her skirt blowing around over a New York City subway grate.
Amy Schumer and Seth Rogen Campaign for Bud Light in Faux-Political Super Bowl Spot: The first work for the brand from Wieden + Kennedy features Amy Schumer and Seth Rogen, the faces of the Bud Light’s new brand platform, “The Bud Light Party,” which serves as a way for the brand to parody the political season.
Watch Machine Zone’s ‘Mobile Strike’ Super Bowl Teaser Featuring Arnold Schwarzenegger: App game maker Machine Zone will air an ad in Super Bowl 50, the company said Tuesday night.
Watch Kung Fu Panda Parody Super Bowl Ads In Wix Big Game Spot: Wix.com is harkening back to some of the most iconic Super Bowl commercials in its spot starring characters from DreamWorks Animation’s “Kung Fu Panda 3.”