Vimeo launches a TV store featuring top series from Lionsgate, STARZ: Well-received TV series including “Orange is the New Black,” “Casual,” “The Royals,” “Mad Men,” and “Weeds” are now available for sale on Vimeo, which today launched its own television storefront in partnership with Lionsgate and STARZ. The store will feature nearly the entire Lionsgate catalog of TV shows, which includes the above, as well as other titles like “Nurse Jackie,” “Boss,” “Blue Mountain State,” and “Manhattan.”
Twitter Hires AngelHack Founder for Virtual Reality Initiative (EXCLUSIVE): Twitter has hired AngelHack founder Gregory Gopman to work on its nascent virtual reality (VR) initiative, Variety has learned. The company may add native 360-degree video integration as well as 360-degree video live streaming to its products in the coming months.
Instagram adds Stories to search and explore tab: Two months ago, Instagram launched its Snapchat Stories feature, which lets users create candid snapshots of their day. Now after more than 100 million people have become daily viewers, Instagram is making stories more visible to its 500 million monthly active users. Starting today, they’ll be accessible within the photo-sharing app’s Explore tab, helping more people discover what others are seeing throughout the day.
Facebook Live unlocks scheduling and pre-stream lobby, first for verified Pages: Facebook is helping broadcasters plan and promote their Live streams ahead of time, and assemble their audiences in a waiting room so they have viewers the second the camera starts rolling. Today Facebook is rolling out Live video scheduling, scheduled broadcast sharing, and pre-broadcast lobbies to verified Pages. The plan is to roll out Live scheduling to all Pages in the coming weeks, and to developers of third-party Live API tools soon.
Sizmek launches new version of its Ad Builder: Sizmek, an open ad management company for multiscreen ad experiences, has unveiled Ad Builder 2.0, an enhanced version of the company’s web-based rich media authoring tool, featuring an upgraded user interface, improved functionality and twenty rich media programmatic creative templates to enable quick creation of HTML5 ads for mobile and desktop environments.
EBay Testing Shopping Assistant ShopBot on Facebook Messenger: EBay is testing a personalized shopping assistant called ShopBot on Facebook’s Messenger application, hoping win more of the social network operators’ 1 billion users as customers by making it easier to find items to buy.
Old Spice This Blocks on Copenhagen Buses: Earlier this year, OutOfHomeMedia ran a bus advertising campaign in Copenhagen, Denmark, with a huge tag line, “Ad Block This”. The Ad Block This bus rolled around Copenhagen and gained a lot of attention. TBWA & BBDO figured that their work on a local campaign for Old Spice Odor Blocker would be a great response.
Yahoo reports solid $1.31 billion in Q3 revenue as Verizon deal moves forward: Yahoo ($YHOO) has declared its earnings for its third quarter, generating $1.31 billion in revenue and an earnings per share of $0.17. Wall Street analysts had been expecting the company to report $1.31 billion in revenue with an EPS of $0.14. Based on this, Yahoo has beaten expectations in a quarter that was fraught with bad press all over.
Facebook gives app developers a new way to target users with push notifications: Today, it’s not enough to get users to download an app, you have to keep them coming back, or the app will soon be abandoned and forgotten. To address developers’ needs on this front, Facebook is today is taking a tool for creating customizable push campaigns out of beta, which will allow any developer to narrowly target specific audiences via their app. The tool is a part of Facebook’s Analytics for Apps mobile analytics solution, which is now used by 800,000 app developers.
Facebook now lets you officially endorse a presidential candidate: You may already “like” a 2016 presidential candidate’s page on Facebook, but the social network is now letting you go a step further by outright endorsing them to your friends.