Digital Vidya, India’s largest Digital Marketing education firm announces the launch of CSMMP (Certified Social Media Marketing Professional) certification in association with Vskills, a testing and certification programme of Intelligent Communication Systems India Limited, a Joint Venture of Government of India and Government of Delhi, built with the aim to bridge the employability gap through vocational education.
CSMMP is a joint certification offered by Digital Vidya and Vskills, targeting students and professionals, who want to build a rewarding career in Digital Marketing industry.
Research firm eMarketer reported that global digital advertising spending topped the US$100 billion mark in 2012. The rate of growth in Asia is over 25% and India is among the fastest growing geographies. Social Media is fueling the growth of Digital Marketing industry globally and India with over 88 million users on Facebook is not an exception.
Developing right talent is vital to the growth of Digital Marketing industry and is even more critical in case of Social Media, given the lack of maturity. While training is integral to developing talent in any industry, an industry certification like CSMMP will help bridge the gap between knowledge and employment.
Digital Vidya has been contributing to the growth of Digital Marketing Industry in India since 2009 through its training programs across various aspects of Digital Marketing.
Speaking on the launch of this Social Media certification, Pradeep Chopra, CEO of Digital Vidya, said, “We have been thinking about it since the day we launched our first Social Media workshop in India in 2010. We believe it is the right time to introduce this certification and it will be followed by similar certifications in other areas within Digital Marketing. We are proud to partner with Vskills as it will enable the recipients of CSMMP certification to get the benefit from credibility of both Digital Vidya and Govt. of India.”
Anyone who aspires to earn CSMMP title can register online by paying a nominal fee and then appear for the exam at any of the listed centers across India. Even international candidates can appear for this exam through an online testing platform. Digital Vidya’s popular self-study online Social Media Marketing course is offered complimentary to prepare for the CSMMP exam.