DDB Mudra, the iconic advertising agency responsible for the creation of some of India’s most popular brands like Vimal and Rasna, completed 34 years on March 25. Interestingly, the agency chose to celebrate the day reliving the memories of the past 34 years, just as any 34-year old would on their birthday. Apart from the fun and games at the agency offices, DDB Mudra took to social media to share interesting facts about the agency.
The fun facts were shared on DDB Mudra’s Facebook, Twitter and LinkedIn pages using the hashtag #MudraDay. The #MudraDay tweets began sharing facts successively throughout the day, starting with the founder and the initial client to interesting milestones the agency has achieved:
We turn 34 today! And we’re not complaining. Stay tuned for 34 awesome facts about us, you had no clue about. #MudraDay
— DDB Mudra Group (@DDBMudra_Group) March 25, 2022
Mudra Videotec introduced ‘Animation’ & brought the Grammys & Oscars to Indian TV, for the first time. #MudraDay pic.twitter.com/a2YmkW27Tr
— DDB Mudra Group (@DDBMudra_Group) March 25, 2022
#7:Our relationship with #DDB began in 1993.We were seeing each other for 18 years! And got married in 2011 #MudraDay pic.twitter.com/d56L11uBu2
— DDB Mudra Group (@DDBMudra_Group) March 25, 2022
#8: Kerala - God’s Own Country, the tag came from Mudra’s Kochi office in 1989. Here’s the whole story: http://t.co/gI7IIgXaub #MudraDay
— DDB Mudra Group (@DDBMudra_Group) March 25, 2022
#9:Sonal Dabral,led the iconic Humko Binnies Mangta campaign during his first stint with Mudra @agracadabra #MudraDay pic.twitter.com/d5579mUTSF
— DDB Mudra Group (@DDBMudra_Group) March 25, 2022
#17: Launched MaxTouch in India with the ‘Hello Bombay’ ad. It’s been a while since we’ve seen Shobhaa De! #MudraDaypic.twitter.com/kCf1plXqeY
— DDB Mudra Group (@DDBMudra_Group) March 25, 2022
From an advertising agency to transforming into one of India’s leading integrated marketing communications group, DDB Mudra has come a long way. It is good to see them engage on social media, especially in this fast-paced, socially-driven communication age.
