The Communist government further tightens the Internet in its country. From now on Chinese Internet users may be required to register their real names to upload videos to Chinese online video sites.
The announcement made by an official body at China’s State Administration of Press, Publication, Radio, Film and Television (SARFT) also stated that, “The new will be implemented to prevent vulgar content, base art forms, exaggerated violence and sexual content in Internet video having a negative effect on society.”
If the proposal is accepted then popular online video sites such as Youku Tudou Inc. and Renren Inc. will require a verification system in place. As stated by Tech In Asia, these real-name ID checks can cost Youku RMB 2 ($0.33) per user, which can amount to a sizable sum for the company. Last year in June, Youku reported that it had 14 million daily active users.
Real time verification systems are already in place in the country when buying SIM cards for mobile phones and signing up for Tencent’s WeChat mobile messaging app and microblogs. However these have proven difficult to implement and easy to avoid for China’s tech-savvy Internet population.
With this new proposal the Chinese government – that has always denied existence of any kind of Internet and Social Media censorship in China – will have a tighter grip on its online population. Will that deter the 450 million online video viewers in the country, is what needs to be seen.