Facebook, as a social network, has given results when brands and governments have used it for effective listening and resolution of queries from fans. The same is being followed at the official Facebook page of Chennai Traffic Police and the results are evident.
The story reported by TNN, states that the Chennai Traffic Police (CTP) is acting seriously on the complaints they receive through their Facebook page and giving prompt update of the actions they have taken.
The Facebook page that has clocked more than 46K fans, has an officer deputed to monitor the complaints which are thereafter diverted to the local stations for further actions to be carried out. The local inspector resolves the problem, sends an update to the additional commissioner’s office with the steps taken and once that is done the CTP Facebook page is updated with the actions taken.
While scrolling through the Facebook page, one can witness regular updates on issues with pictorial evidence too. For example the 12th August update regarding a Facebook complaint raised by Gopinath Krishnamoorthy was not only resolved by CTP but the update also had the cases that were booked and further instructions that were shared to the local SI. The image grab at your right gives a hint of the work being carried out by CTP on Facebook and offline too.
Serving people is a job of the officials but it isn’t an easy job in any country. It is commendable that not only the CTP has taken efforts to match with the changing times but doing a decent job in helping people and also reaching out to them on social media networks.
In fact the experiments of traffic police adopting the new media goes back to May 2010, when the Delhi Traffic Police had invited citizens to participate in traffic management of the city. The format worked. Delhiites became digital informants almost immediately with 22,000 traffic violators being nabbed through the DTP Facebook page in two years.
There after the format has inspired other city traffic police too. Bangalore, Chennai, Pune, Mumbai, and many more have jumped on to Facebook bringing in a much evolved system to manage traffic in their respective cities. Though some have lost faith in the medium since it requires dedicated efforts for a prolonged period. It is a welcome change to see CTP doing a commendable job.