How Utopeia’s #BadiDiwali connected with the Indian homemaker and grew sales for Reliance Fresh during Diwali
The Client Reliance Fresh is India’s leading neighbourhood retail chain, synonymous with freshness & savings. With the three core promises of Fresh Hamesha, Available Hamesha and Savings Hamesha, Reliance Fresh…
How Hungama Digital Services & Pedigree reached out to pet parents to boost market penetration with the Pawsome Pedigree Programme
The Client The PEDIGREE® Brand is the number one brand of dog food in the world, offering a wide variety of products for different dog life stages. As an innovative market…
How Dell India leveraged the festive season and established brand innovation with #FlipWithDell
The Brand Incorporated as Dell Computer India Private Ltd. in Bangalore in 1996, Dell has been among the fastest growing technology companies in India and continues to be among the…
How Look Who’s Talking & Isobar spread awareness on International Tiger Day for Aircel #SaveOurTigers initiative
The Client Aircel – It is India’s fifth largest and fastest growing GSM mobile service provider with a subscriber base of 65.1 million, providing its presence across 23 circles. The…
How Gozoop’s #NoPlaceLikeHome helped associate an emotional bond between Asian Paints and home owners
The Client Since its foundation in 1942, Asian Paints has come a long way to become India’s leading and Asia’s fourth largest paint company. As one of the largest Indian…
How The Quint leveraged social media to raise funds and spread awareness for Chhoti Nirbhaya
The Brand The Quint is media with intelligence – it is among India’s leading and the fastest-growing digital content platforms. The Quint is media for mobile consumption – quickly, visually…
How Experience Commerce & Lenovo India empowered YUWA girls to demonstrate the brand belief of ‘Fail Forward’
The Client Lenovo, a technology brand of global repute is known for its out-of-the-box and innovative products. Over the years, Lenovo acquired IBM’s Think division and continues to improve on…
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How TriggerBridge IdeateLabs generated a 5000%+ ROI for Hafele India with one single campaign
The Client Häfele is a German company, that manufactures premium quality engineered hardware, fitting systems and electronic access control systems, paired with solution-based services. Around the world, architects, interior designers,…
How Windchimes & Yes Bank’s #YESforYOU capitalized on demonetization to drive 5000+ Yes Pay app downloads
The Client YES BANK is a highly customer-oriented bank and constantly comes up with innovations to ease banking needs of the user. It was established in 2004 and thus it’s…
How Pulp Strategy & Intel’s Ek Kadam Unnati Ki Aur helped improve PC relevance and purchase intent in non-urban India
The Client Intel is the world’s largest and highest valued semiconductor chip makers based on revenue. Intel has become one of the world’s most recognizable computer brands following its long-running…
How Wunderman’s #OfficeTales built engagement for Microsoft Office Facebook page
The Client Microsoft India Private Limited is a subsidiary of American technology and solutions company Microsoft Corporation, headquartered in Hyderabad, India. The Agency Wunderman is a network of advertising, marketing and consulting companies with…
How Publicis & Citibank’s #WhatsYourSummerEscape achieved highest ever monthly card spends
The Client Committed to India for over 110 years, Citibank N.A., India takes pride in being a premier locally embedded financial institution, backed by an unmatched global network. Citi’s presence…
How Cox & Kings’ #ForeverYoung re-positioned Thailand as a women-friendly destination & generated leads for its women-only tours
The Client Cox & Kings Ltd., set up in 1758, is one of the longest established travel companies. Headquartered in India, the holiday and education travel group has subsidiaries in…
Creative Watch: 2017 Valentine’s Day visuals & gifs
Come February and one feels a certain freshness in the air. There is love everywhere. Or rather our social media feeds. Brands are more enthusiastic about how we spend Valentine’s…
How Experience Commerce helped MRF rule every curve in the premium biking segment
The Client MRF, India’s leading tyre brand. The Chennai based tyre manufacturer is known for its quality as well as innovations in its product line. Started in 1952, MRF tyres,…
How Bajaj Allianz Life’s #IfsOfLife created integrated buzz for the launch of eTouch Online Term Plan
The Brand Bajaj Allianz Life Insurance Company is one of India’s leading private life insurance companies. Bajaj Allianz is a joint venture between Bajaj Finserv Ltd and Allianz SE. While…
Teleconnect to Nashville: KFC India lets people open a box using only their minds
The wise ones have long said that faith can move mountains. If you put your mind into something far too long, you are sure to accomplish it. But the problem…