BuzzFeed Breaks UK Ad Rules, FB Mentions Now Available For Android & iOS users

Global digital marketing news: BuzzFeed has broken the UK advertising rules, Facebook announced that Facebook Mentions would now be available for Android and more

BuzzFeed breaks UK ad rules over misleading advertorial: BuzzFeed has broken the UK advertising rules for failing to make it clear that an article on “14 laundry fails” that promoted Dylon was an online advertorial paid for by the dye brand.

Facebook Mentions is now available for Android and iOS users: Good news if you follow any celebrities or professional athletes on Facebook, and you’re an Android user. In a blog post today, Facebook announced that Facebook Mentions would now be available for Android.

Operation Boomerang for Lamb Barbecues: Meat & Livestock Australia’s 2016 Australia Day advertising campaign, “Operation Boomerang”, presents a military-style operation to extract Australian expatriates from across the world so they can enjoy a lamb barbecue meal on January 26.

Facebook Audience Network Testing Expansion Into Mobile Web Advertising: Facebook is running a test to expand the Facebook Audience Networks’ reach to mobile web advertising, according to an AdExchanger report.

Marketers, Welcome To The World Of Emotional Analytics: Major media agency MediaCom and emotion measurement firm Realeyes said today that emotional measurement will become a regular part of the agency’s content testing and media planning. Both companies are based in London.

Snapchat Developing Financial Management Tech, Says Report: Forget selfies. Would you turn to Snapchat for financial management? Well the app is betting on its 100-million strong userbase to do just that, according to a new report.