Best Indian digital marketing reads from Lighthouse Insights

Best digital marketing stories from last week - Utopeia’s #IndiaKhayegaHeroVeg, Dell India’s hyper-local digital marketing generated leads, Infosys took Twitter engagement to a new high, and more

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How FoxyMoron’s innovative digital storytelling helped boost engagement & viewership for Discovery India’s River Monsters: Case study by FoxyMoron for Discovery Channel India’s River Monsters show aimed to increase viiews and social engagement. submitted under the category: ‘Best Tech Innovation’ for LI Digital Awards 2017. Read more here.

How Infosys took Twitter engagement to a new high during ATP World Tour: Case study by Infosys, the Global Technology Services Partner for ATP World Tour aimed to build social engagement for ATP submitted under the category: ‘Best Real Time Marketing’ for LI Digital Awards 2017. Read more here.

How Netbiz Systems’ True View App enabled homebuyers to virtually preview their dream home at Shapoorji Pallonji’s Joyville: Case study by Netbiz Systems for Shapoorji Pallonji’s Joyville residences aimed to let potential homebuyers get a virtual tour of the property, submitted under the category: ‘Best Tech Innovation’ for LI Digital Awards 2017. Read more here.

How Utopeia’s #IndiaKhayegaHeroVeg helped Reliance Fresh increase consumption of fresh vegetables: Case study by Utopeia & Reliance Fresh aimed to boost consumption of fresh vegetables while managing inventory submitted under the category: ‘Best Offline-Online Integrated’ for LI Digital Awards 2017. Read more here.

How Dell India’s hyper-local digital marketing generated leads and boosted sales: Case study by Dell India aimed to target in-store shoppers by going hyper-local through strategic search & Facebook targeting, submitted under the category: ‘Best Lead Generation’ for LI Digital Awards 2017. Read more here.