70 creative visuals & gifs celebrating India’s 70th Independence Day

This year has seen an interesting mix of creativity and boldness in Independence Day content, brands have invested in visual storytelling to re-imagine the greatest moment in India's history

This Monday, the 15th of August 2016, India woke up to celebrate its 70th Independence Day. Having enjoyed over 69 years of freedom from the British Empire is no mean feat with the nation making quick strides in areas of agriculture, education, environment and technology. While the reigning Prime Minister Narendra Modi hoisted the tricolour at Red Fort along with the speech on Freedom and what it means to the nation,  life was usual for most of us Indians who were born in free India. Schools celebrated with the mandatory flag-hoisting ceremony while office goers celebrated with a long weekend vacation.

Freedom means many things to many people, and it was left to businesses operating in free India to carry forward the story of Indian Independence, without which they wouldn’t be in existence. This year, several Indian brands invested in visual storytelling dedicating the day to the heroes who fought for an Independent India. The quirky brands, however, gave independence an altogether new meaning, while others weaved in a brand connect.

We bring you, here, a compilation of the most creative visuals and gifs by Indian brands celebrating our 70th Independence Day. Plain references to the flag or the tricolor with tribute messages to our freedom heroes are plenty and have not been shortlisted here, due to lack of innovation and creativity.


The telecom service provider has been keen on reliving every major milestone in India’s road to Independence through ‘Social Swaraj’, a creative rendition of social media timelines and networks as they captured major events in the struggle.


The travel company managed to encapsulate our freedom struggle in one fine gif.

NDTV Good Times

An interesting crossword gif by the food and lifestyle channel.

Vodafone Zoozoos

The zoozoos are just like us.


The ecommerce brand tries to capture the essence of being Indian in this gif.


The housing portal comes up with a simple yet meaningful gif.

Cafe Coffee Day

You don’t wake up and smell the coffee on Independence Day, you smell the freedom!


Tricolor yes, but tricolored balloons expressing freedom, good one from the budget hotel chain.


The chatpata snacks looks forward the freedom of having chatpata snacks.

Nivea India

The skin care brand highlights some of our brave women freedom fighters in this interesting gif.

Lenovo India

The tech brand gives us an interesting peek into India’s achievements over the years.

Tata Docomo

The network carrier is as quirky as it is on any other day of the year.


For the smartphone maker supporting regional languages, this gif is all about freedom from Angrezipanti!

Dell India

The IT and tech giant celebrated India’s technological growth.

Mentos India

The mint brand has a predictable gif this Independence Day!


The consumer durables brand finds a cool connect with LED’s!

Ola Cabs

The auto and cab hailing app, also ride sharing app shows us the many options it has on offer.


Ecommerce brands in India seem to be playing on patriotism all throughout the year, with Independence day not being an exception. Snapdeal is also running a campaign wishing our soldiers at the borders.

Bru India

Art with coffee beans is always interesting

OLX India

The used goods marketplace is all about freeing us Indians from our habit to hoard everything since generations!

Netflix India

The streaming service captures the spirit of being Indians.

Vivo India

Vivo has a tricolor but at least it’s waving in the free breeze.

Foodpanda India

The food ordering app relies on its adorable panda.

Burger King India

The burger maker shows you the right moments in life to have a burger!


The protein addition to our diet talks about our nation’s pillars of strength.

Philips Sound

The brand gives us freedom from wires, which is in itself a big relief!

Intel India

The chip maker is quick with its quick gifs celebrating important days of the year.

Gionee India

The phone maker highlights India’s unity in diversity.

The Viral Fever

A cool social media interpretation of India’s Independence Day by the media entertainment brand.

Penguin Books India

The publisher rolled out a series of author quotes on the spirit of freedom.


The airline brand makes use of some fun graphics.


The makers of beer, cigarettes and samosa are going to be quite miffed with the doctor search network.


The coupons and deals site chose to highlight some of the present social evils we need to gain freedom from.


Tagore’s thought on being free forms the core of the matrimonial site’s cute visual.

Titan Eyeplus

The eyewear brand comes up with a stylized graphic Bapuji.


In a nation that is enslaved by its smartphones, the mobile wallet company encourages to set themselves free.

Royal Challengers

The IPL franchise team comes up with this smart ‘Play Bold’ themed visual.

Harley-Davidson India

Riders only know one kind of freedom, and Harley captures that.

OnePlus India

The smartphone brand found the right occasion to exemplify its brand philosophy - Never Settle.

Moto India

The smartphone maker wants us to be joyous in free India.

Mumbai Indians

The IPL team highlights true independence of the mind.

Parle G

The biscuit most of my generation grew up on came up with a simple visual of freedom and peace.

Nerolac Paints

The paint maker rolled out a series of visual stories capturing our journey to Independence, as it captured the many colors of freedom.


The travel brand emphasizes on our freedom to travel anywhere.

MTV India

The youth brand is keen on celebrating the flaws that make us who we are, in a series of ‘Stay Flawsome’ visuals.

Center Fresh

The mouth freshener highlights its patriotic side.

Godrej Aer

The fragrance maker believes in freedom of scent.


Financial services brands always look to set you financially free.


The dating app carries on its journey of encouraging boy browsing in the country.


The dating app rolls out an interesting visual on all things love and meeting the right person.


Bingo snacks is a saviour against hunger pangs!


The brand finds the right hero sporting the most famous mustache in history.

Mad Over Donuts

A donut charka looks interesting enough.

Happily Unmarried

The quirky designer brand throws light on our hearts, which is always Indian despite wanting all material needs to be imported from elsewhere.

Himalaya Men India

For a pimple-faced man, freedom from pimples is true independence!


The jewellery brand takes forward its women empowering thought of ‘Her life her choices’.


The food app talks about the sweet taste of freedom.

Havells India

The appliances maker captures the mix of culture across states that make India what it is.


The instant noodle brand indeed needs to be credited for bringing together all of India.


The housing portal gets us to spare a moment for our freedom heroes.


The mattress maker wants Indians to be free from sleepless nights.

Asian Paints

Asian Paints plays with the Ashoka Chakra against a tricoloured India.

Godrej Appliances

Never forget your Indian core.

Hyundai India

The automaker created a user generated GIF exploring the colours of India.


There is unity in sparkling smiles too!

This year has seen an interesting mix of creativity and boldness in Independence Day visuals. Do let us know your favourites in this list.