52 Creative Children’s Day visuals & gifs of 2016
Children’s Day or Bal Divas is celebrated across the states in India, in honour of Pandit Jawaharlal Nehru’s birthday, a man who truly believed that children are our real investment,…
AUTHOR: Vinaya
Co-Founder, Lighthouse Insights. A student of life, an artist by soul and a firm believer in karmic laws
App Chronicles – How VMAX aims to inspire the next generation of app entrepreneurs with real life stories
A few months ago, the world was enamoured by Pokémon Go. The mobile game phenomenon that blends the real world with the virtual one caught everyone’s fancy, making the creator…
75 Creative visuals & gifs of Diwali 2016
Our social feeds are getting more cluttered with every passing year. Moreover, more than knowing what our friends and family are up to, our timelines are jammed by brand messages…
20 thoughtful, funny and witty Diwali videos of 2016
Diwali is not just a time of lights and crackers, but also a celebration of family bonds, love and relationships, and most importantly, of heart-warming campaigns. Brands don’t just want…
#DoYou: PUMA gets women to plank away to their core strength
The 24-year-old Sakshi Malik had scripted history when she won the bronze medal in women’s freestyle wrestling in the 58 kg category at the 2016 Summer Olympics, becoming the first…
Grofers bets big on quirky illustrations on Instagram
Groceries and fruits & vegetables are very mundane categories, but nobody ever said the category cannot be exciting. Quirky illustrations around these everyday items can be so much fun. Case…
#FastForHer – Shaadi.com gets husbands to fast for their wives this Karva Chauth
They say you can take an Indian out of India but not his Indian-ness. And, his preoccupation with ‘fasts’. While Muslims fast during Ramzan, Christians during Lent, Jains during the…
#HyundaiCricJockey 02 – Hyundai on to discover India’s most passionate cricket jockey once again
Most Indians love cricket. Nearly 8 out of 10 Indians bleed blue and are very happy about it. They think cricket, talk cricket, play cricket or just watch cricket, and…
#ThingsDontJudge: Ebay India looking to bust stereotypes this festive season
It’s 2016 and homosexuality is still a criminal offence in the Indian society. Section 377 of IPC criminalizing homosexuality predominates LGBT rights and freedom of choice. Amidst much debate, social…
The 74 coolest Dussehra visuals & gifs of 2016
Dussehra or Dassera is one festival with many tales. It marks the end of the nine-day battle between Ram and Ravan. It is also celebrated as Vijaya Dashami and Bijoya…
POPULAR
How brands won hearts with cool visuals on #WorldHeartDay
They say ‘beauty cannot be seen or touched, it can only be felt by the heart’. Often attributed to Helen Keller, the quote brings up the picture of a heart…
17 Best digital marketing campaigns of Q3, 2016
2016 has seen significant shifts in social media networks as distribution, conversation and engagement channels. More and more brands are looking to get the optimum best from their digital marketing…
#GandhiJayanti: 60 thoughtful brand tributes in cool visuals & gifs
Brands have become extremely visual savvy this year. From celebrating special occasions and festivals to dedicated days of the year and also not-so-popular days of the year like ‘Burger Day’,…
Big B turns rapper for Tata Sky revamp campaign #FamilyJingalala
One can’t help recalling Tata Sky at the mere mention of Jingalala. ‘Tata Sky Laga Dala toh Life Jingalala’ had become one of the most famous taglines by a company…
#SmileMoreForAGoodDay – Britannia Good Day uses strategic content marketing to woo the millennial consumer
The wise ones have said, “Smile and the world smiles back at you, weep and you weep alone.” Now one brand is on a mission of spreading only smiles around….
#EducateTheGirlChild: Project Nanhi Kali and Nestlé India’s campaign nails cause marketing
They say, “When you educate a girl, you educate a nation.” It is abundantly clear of truly empowered nations of the world. The World Bank has acknowledged that there is…
17 of the coolest #EngineersDay visuals & gifs of 2016
September the 15th is a significant day in a nation that produces more than a million engineers every year. It is the birthday of M. Visvesvaraya, one of India’s eminent…
24 creative Eid al-Adha visuals & gifs of 2016
The nation has been in a celebratory mode of late. Beginning this week on the 12th of September, Eid al-adha, the sacrifice feast of the Muslims marked feasts, festivities and…
50 Interesting Onam visuals & gifs of 2016
Onam is an ancient harvest festival that is still celebrated with much fanfare in Kerala, and by Malayalis all over the globe. The Onam celebrations in honour of King Mahabali…
#UnboxZindagi: Snapdeal unveils new brand identity with a series of gifs
Snapdeal has painted the town red, or rather ‘vermello’, an interesting shade of red with its stylish new logo designed by DesignStudio London. Capturing the aspirations of new India, the…