5 Indian Social Media Articles Worth Reading This Weekend

by Prasant Naidu on April 14, 2022

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The week that has passed by was more or less dominated by the news of different parties venturing into the social media space - KPCC joins Social Media and Political parties of Bihar joining too. The week also gave us a chance to review some interesting campaigns - Garnier Fructics Goodbye Damage, Cook Win and Fly to Germany. We also did some interesting articles that focused on the ongoing IPL6 - Infographic by Drizzlin Media and IPL teams performance on Facebook. Last but not the least, we did a story with the Founder of Touchtalent - Ankit Prasad to know more about his startup and the road ahead for the creative network.


And, here are the best 5 curated articles on Indian social media this week:

1. Dear Entrepreneur: Forget Social Media, Just Tell the Damn Story: Manish, in his post, urges fellow entrepreneurs that good entrepreneurs with bad English, an inexpensive but good smartphone (regardless of iOS or android) and an open and authentic voice can be good selling on social media. The objective of the story is to make entrepreneurs aware that social media is fundamentally social storytelling and happens to be not a science but an art. Read the complete story here.

2. Grandma Uses Social Media to Get Help in India: In this post, Evelyn shares the story of how she bought a new pashmina, made new friends in India and unfortunately lost the pashmina since the bag was misplaced by Air Canada. What follows later is the interesting story of finding the pashmina and later on the quest to get in touch with the same shop in Chennai. In a nutshell, all this happened due to the Internet. Read the complete story here which is shared in the form of SixPlus Degrees of separation.

3. Enterprises take the consumer route: Varun, in his post, talks about how companies are matching up with the new task force by providing them access to apps and tools. The article shares thoughts from different industries on how they are using enterprise tools for better work productivity and making work fun altogether. Read the complete story here.

4. Why study saying social media will decide 2014 polls is wrong: Venky talks about the audacious claim that a recent study conducted by IRIS Knowledge Foundation and the Internet and Mobile Association of India made. The study considers that social media platforms like Facebook can influence 2014 elections in India. The blog further shares on how the prediction is baseless and elections in India will be still happen the old-fashioned way: wooing allies, making caste and sectarian calculations, trading political favours, hustling for seats… Read the complete story here.

5. Don’t shove content to make it viral: Saloni does a candid talk with Vineet Gupta, Managing Partner at 22 Feet to understand viral marketing from an India perspective and find out how marketers can use the concept to its best. The interview has some interesting thoughts from Vineet. Read the complete story here.

We hope you enjoy our curated list for this week!

Image courtesy: www.guardian.co.uk

Prasant Naidu

Founder and Blogger at Lighthouse Insights. Loves to experiment in social media and believes social media is a game changer for SME's.

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  • http://www.facebook.com/treb072410 Jubert Sagun

    Definitely worth the read!! Thanks for sharing!

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