5 best digital marketing reads of last week from Lighthouse Insights

LI's best of the week - Dell India Aarambh’s PC for Education, LI Mobile Marketing Awards 2016, Tata Salt’s #NamakKeWaastey, and more

How Dell India Aarambh’s PC for Education initiative aims to empower rural kids, their mothers and teachers: With ‘PC for Education’, Dell India addresses the foundational need of a Digital Economy involving students, parents and teachers from small towns. Read more here.

Indian brands that marked the World Wide Web Day in cool visuals & gifs: World Wide Web Day saw visual tributes floating on social media, with the most gratitude coming from internet and tech based companies. Read more here.

Inside the Mumbai based digital agency Social Kinnect: Lighthouse Insights spends half a day at Social Kinnect to understand how the agency works, about its employees, how they are being groomed and what is the culture like. Read more here.

Tata Salt’s #NamakKeWaastey is getting the nation to root for our athletes at Rio 2016: One of the sponsors of the Indian Olympics contingent, the brand is building awareness, pride and respect for our athletes, with the help of digital storytelling and fan support. Read more here.

Aug 12, 2021 – last date to submit your case studies for LI Mobile Marketing Awards 2016: Lighthouse Insights extends the submission dates for the LI Mobile Marketing Awards 2016. Read more here.

Additionally, week’s best global digital marketing campaigns and the important social network updates.