4 reasons why you should participate in LI Digital Campaign Awards 2017

The third edition of Lighthouse Insights (LI) Digital Campaign Awards is now open for entries, here are four reasons why brands and agencies should avail the opportunity to showcase their digital marketing campaigns

Last week, before the Republic Day weekend, the third edition of Lighthouse Insights (LI) digital campaign awards went live. The online award show along with the industry-favored eBook is now open for entries; we are delighted to honour your amazing work executed in the year 2016.

The online award show with 14 categories is open for agencies as well as brands. Here is all what you need to do to participate and be in the winning list of LI Digital Campaign Awards 2017. (How to submit, submission fees and other FAQs)

Last day to submit your entries: February 10, 2017

Additionally, we have listed down four reasons why a brand/agency should avail this opportunity to showcase their digital marketing case studies.

Get featured on Lighthouse Insights

One entry = 2 case studies of 2016 = INR 30,000 plus TDS (10%)

With every entry that you submit, you get the opportunity to showcase any one case study on Lighthouse Insights. Once our team approves your entries, we would get in touch, get your nod for the best case study and publish it for our readers.

This also means the featured case study gets the required buzz along with social shares, as well as a feature in the Lighthouse Insights newsletter.

Get featured on the yearly case study ebook

The second edition received over 70 case studies from 30 digital marketing agencies and brands. Nearly a month and a half later of reviewing, we rolled out the 43 best digital marketing case studies in India for 2015. (You can download your FREE eBook here after email signup.)

This year we follow the same process, submitted 2016 case studies will go through a shortlisting process by the LI editorial team based on criteria like how well has the executed campaign been aligned with the brand objective, creativity, originality and consumer connect achieved. The shortlisted ones make it to the eBook as well as move to the final round.

The eBook will be distributed across the digital industry space for free.

14 major categories to showcase work

One of the big changes that we have made this year is introducing an exhaustive list of categories. We have 14 categories that cover the entire gamut of digital marketing in India, such as “Best Sales/Lead Generation Case Study”, “Best Product Launch Case Study”, “Best Tech Innovation Case Study”, “Best Event/Movie Marketing Case Study”, among others.

Categories make life easy for brands/agencies to submit the case studies targeting the right category. This not only increases your chances of winning, it also smoothens the process of execution and decision making.

The best get awarded

Like last year, rewarding a work is as much necessary as publishing the industry eBook. Deserving work submitted as per the respective categories will be awarded.

Once the winners list is out (tentatively first week of March, 2017) we will courier the awards to the respective brand/agency.

At Lighthouse Insights we believe good work needs to be showcased and rewarded. So go ahead and be a part of ‘LI Digital Campaign Awards 2017’ and submit your best campaign of 2016.

Good luck!