Monthly Archives: March 2011
Are Indian Businesses Shying?
| March 17, 2022 | Posted by Prasant under Social Media |
Open your eyes, Light is there. “Change, the only constant thing” but do we appreciate change? Businesses are witnessing change from ‘I’ to ‘You’ or the Consumer. It is a paradigm shift. Marketers are born with 4 P’s implanted in their brain and now they have to upgrade it with another ‘P’-Person. On the hind side ‘P’- the Person/ Consumer is getting his due to speak. We spoke about social media and its behavioral impact on businesses previously. The speakers… more…
Don’t Just Follow A ‘LinkedIn Group’…
| March 16, 2022 | Posted by Prasant under LinkedIn |
Group-’Share and Grow’ We get excited when someone from our known community says, “Hey I come from the same town where you grew up”. Instant chords of friendship start playing. People connect more with like-minded people. Our workplace is the same; we connect or lend a bigger helping hand to peers who are either of same town, college, past company etc. Formation of group is primarily driven by like-minded behavior or activities. LinkedIn has assembled this human behavior as ‘LinkedIn Groups’. Joining a new… more…
How to Converse on LinkedIn?
| March 15, 2022 | Posted by Prasant under LinkedIn |
Cartoon by Tom We love to talk, share feelings and experiences within our community, don’t we? Conversing is essential to keep our community alive and growing unlike traditional business networks which allow connecting and not conversing. ‘How’ we all know but ‘What’ is essential too. Are we listening before conversing? You have a network but the challenge know is how you can do effective conversation. Converse with your Network Converse with your network and give them a reason why… more…
4 Posts You May Have Missed
| March 14, 2022 | Posted by Prasant under SMUpdate |
We step into a new week and looking behind last week, we wouldn’t love to remember it. It was a week when Japan witnessed the biggest massacre after the nuclear bomb erosion. Human Spirit has been high and that was reflected in Libyan sentiments who are trying to pursue a better life. Though not at the same level India also witnessed national crisis with the cricket team losing close matches and as a result our lovely cricketers have been trending… more…
Does Social Media Marketing Work?
| March 13, 2022 | Posted by Vinaya under Social Media |
Cartoon by Tom Marketing will always be social; there are no two ways about it. We are social beings and social media is just a tool to enable marketing the social way, it is not a voodoo. In addition to being Indian which is also about being connected - connected to family, friends, peers,etc., unlike in the West. Thus marketing in India works best within social networks and brands need to embrace it fast. Will social media work for me… more…
How to Connect in LinkedIn?
| March 12, 2022 | Posted by Prasant under LinkedIn |
How to Connect in LinkedIn? LinkedIn is a place where we connect and converse under a professional umbrella. After creating, connecting is a craft that needs to be learnt and applied. We all love our career to be channelized northwards and not resemble a bumpy stock market graph. So let’s connect on LinkedIn. Why are you on LinkedIn? Before making connections in LinkedIn you need to ask yourself why you are here. People are on LinkedIn to build their professional… more…
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