Yesterday saw the beginning of the 72 hour Art-a-Thon where you can challenge Rad artists to add exciting vibes to your pictures or pictures of your friends. The three day social media campaign run by Lenovo India Mobile in association with its digital agency Experience Commerce is to promote the world’s first layered smartphone.
With this campaign #Vibeupmylife the brand is inviting its fans on social media to challenge them with a picture, in return the artists will add a creative layer like romance, thrill, mystery, bling, and more to the picture.
This engagement also comes with additional goodies - fans stand a chance to win the layered phone. So when you share your picture, you add ‘#VibeUpMyLife with a layer of mystery’. (See this for the live coverage and behind the scenes of the event)
The agency had a hectic day as the requests have been pouring in from Twitter and Facebook. Here we have curated the sixteen best challenges taken on Facebook.
1. Some weekend bash to Pallavi Wardhan’s photo
2. A layer of romance to Anuradha’s photo
3. Some bones for Sandip’s dog
4. Some action to Harpreet’s photo
5. A layer of thrill to Naif’s photo
6. A layer of adventure to Rahul’s photo
7. Jaydeep wanted speed and his photo was vibed up with jet speed
8. A layer of mystery to Ankit’s photo
9. A vibe of music to Mou’s photo
10. A vibe of thrill to Gautam’s photo
11. A layer of power to Salil’s life
12. Schitzengiggles Mumbai take a vacation
13. A layer of thrill to Chandresekar’s photo
14. A layer of vampirism for Gaurav
15. A layer of romance to Arpit’s photo
16. A pillion for Virinder’s superbike photo
